Barak Palatchi


Barak was appointed Chief Executive Offier of Steba Biotech in March 2020. He was previously Chief Operations Officer of Advanced Accelerator Applications (AAA), a Novartis company, following his tenure as Chief Commercial Officer in 2018. Barak was Oncology General Manager, UK & Ireland for Novartis from 2016 to February 2018, and a member of the Novartis Oncology Leadership Team, Region Europe. Prior to this, Barak was Oncology General Manager Israel for Novartis from 2012 to June 2016. Before this, he was Head of Marketing for Samsung Israel from 2011 to 2012. Prior to joining Samsung, Barak spent seven years with Pfizer Israel in roles of increasing responsibility including Public Affairs Director, Marketing Director and then Business Unit Director. Barak started his career in the U.S. working as a legislative assistant for New York Congressman Eliot Engel. Barak was a scholar at the Institute for Advance Strategic and Political Studies in Washington D.C., and holds a Bachelor of Arts in Political Science from Bar-Ilan University, Israel.

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